Whitecoat Pro
Designed for healthcare providers on-the-go, or without a PMS, Whitecoat Pro gives them a tool to process payments and claims from wherever they may be.
As Head of UX, I worked on Whitecoat Pro since the beginning, helping define and bring to the life the MVP, and then developing the app into a more robust product over the last 3 years.
Marketing —
My role involved producing, writing and facilitating the marketing of Whitecoat Pro, with over 105,000 active providers on the base we produced email, Google Search, Google Display, and social campaigns.
